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Wednesday August 21, 2024 1:00pm - 1:30pm CDT
As we navigate a rapidly changing world, understanding the emerging consumer groups is crucial for entrepreneurs and innovators aiming to stay ahead of the curve. Delving into the evolving landscape of consumer demographics and behaviors, we will present unique data combinations and insights prepared and used by American Family Insurance Group’s Innovation Team. Attendees will gain a deeper understanding of the values, preferences, and expectations of these emerging consumer groups, which include segments influenced by financial tension, advancing medical science, and climate changes. Explore how these consumer groups are redefining engagement, loyalty, and consumption patterns and learn how to craft strategies that resonate with these consumers.
Event Organizers
avatar for Ryann Foelker

Ryann Foelker

Strategy Design Director, American Family Insurance
Award-winning innovator, speaker, design leader, business strategist, futurist, and mother, with an autistic brain.Follow (and use!) #TheRoadtoForwardFest for sneak peeks into the content that are sure you get you excited for August!I share advice for executives and entrepreneurs on how to create an innovation strategy that: 1. Grows revenue 2. Disrupts industry standards 3. Outpaces competitors 4. Supports the evolving needs of consumers 5... Read More →
Wednesday August 21, 2024 1:00pm - 1:30pm CDT
DreamBank

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